Icons within reach
Whenever you hear the word “Icon” associated with a product, typically, the pricing structure can be out of reach. Icons in wine such as Lafite Rothschild, Romanee Conti, Gaja, E. Guigal, Coche Dury, Screaming Eagle, Sine Qua Non, etc…. Have really priced themselves out of the world of reality for most of us consumers. There is one thing, however a rarity sometimes, to be able to get a taste from the “big boys” with second wines. Second wines, or 2nd labels from the famed producers are generally a much more affordable approach to be able to taste why the producer demands top dollar. More often than not, you will have many of the same grapes and vineyard sites that the winery uses for their flagship wine, although without the extra “TLC,” put into the second wine. One second wine we carry called PSI from Pingus, which Pingus hails as one of the icons of Span – with a $1000 price tag. PSI is around $40, which is a LOT more reasonable than the main label Pingus.
With that being said, there are icons who actually have a price that isn’t astronomical. For instance, we just brought in Monsanto Chianti Classico Riserva (No, not the Monsanto you might be thinking of) which is an iconic Chianti that is under $30. Excellent typicity, and undeniably showcases what Chianti should taste like
People may argue over who the best producer is from the region, although there typically are just a few names thrown into any given ring. I don’t think you will find any Burghound, that will question the weight that Romanee Conti holds, or any Bordeaux Hunter that won’t put Lafite towards the top. With the millions of wines out there, it might be worth it to try a 2nd wine from time to time.